Dodge introduced the regular production 1970 Charger with only minor changes from the previous year. Most notable was the front loop bumper, which gave the Charger a more formal look. Dodge succeeded in lowering the base price for the Charger to $3,001 (slant 6 model) by substituting a bench seat for the bucket seats (now optional), eliminating the door pockets, using simpler window moldings and making the electric clock optional.
The Charger 500 was not the same high-performance 500 of 1969. It was up an upgraded basic Charger that included bucket seats, electric clock, wheel lip moldings, and 500 medallions in the front grille and rear taillight recess. The Charger 500 was powered that year by the standard 318. You could also get the 383 2v, or the 383 4v. Its list price was $3,139.
The top of the line Charger was again the R/T with a list price of $3,711. Specifications remained the same, but there was a new engine available: the 390-hp 440 six-pack. There were appearance changes to the Charger R/T in 1970. A flat, reverse-facing scoop with an R/T medallion covered the scallops on the doors. Your R/T stood out by having a choice of either bumblebee stripe or longitudinal tape stripe that followed the body contours and around the reverse scoop on the doors.
Inside, the Charger 500 and R/T had new seats that could truly be called buckets. These seats were available in all-vinyl in blue, green, tan, charcoal black, burnt orange, and white and black. The same bucket seats were also available in cloth-and-vinyl, but only in charcoal black. The bucket seats could be ordered with an optional center cushion with fold down armrest or a center console. The radical four speed shift lever was replaced with a new pistol grip shifter. A new option on the Charger was the electrically operated steel sun roof: you had to order a vinyl roof to go with it. The headlight buckets were also switched over to electric in 1970.
The SE package was carried over for 1970. The SE package was offered on the 500 and R/T. It included leather bucket seats, simulated wood steering wheel and a dash applique, pedal dress-up, Light Group, vinyl map pockets on the doors and deep-dish wheel covers.
The 1970 Charger could also be ordered with some new wild exterior colors. These included Plum Crazy, Sublime, Panther Pink, Top Banana, and Hemi Orange. Midyear options included a rear spoiler, and a new hood performance treatment that had 440 or Hemi spelled out in block letters with silver reflective tape on either side, and dual color-keyed mirrors.